Road Warrior Radio by Lola

Road Warrior Radio by Lola header image 1

The Theatre of Sales

June 19, 2019

 

rwr-ep10-tweet-appleyard.jpg

Ryan brings on Amy Appleyard to discuss how theatre translates to sales, past lives, and how to sure up your processes - especially with remote workers.

Amy Appleyard is the SVP Global Inside Sales for Carbon Black, a leading cybersecurity company that specializes in next-generation endpoint security solutions delivered via the cloud. Prior to Carbon Black, Amy was VP Sales for LogMeIn’s Communications & Collaboration line of business, and lead teams who helped customers with technology products that enabled them to meet, market, sell and train. Before moving into the tech sector, Amy led Staples Business Advantage’s Mid-Market Sales division; she also held positions in Finance, Strategy and Marketing at Staples.  Earlier in her career, she co-founded an entertainment-based retail crafts store catering to urban, professional women, Spark Craft Studios. She also ran her own theatrical lighting design firm, based in New York and designed productions for numerous prominent theatre and opera companies. She holds a Bachelor of Arts in Theatre from Virginia Tech and an MBA from Boston University.